+966 53 291 7178 Sun–Thu · 9:00–18:00 (KSA) Saudi Arabia EN العربية
WEB CRAFT SA

Service · 07

Someone has to actually run the accounts.

We manage your social media month by month — content planning, Arabic and English copywriting, publishing, community management and reporting — so the account looks alive when a customer checks it before buying.

Monthly content calendar, approved in advance
Arabic copywriting that reads like a Saudi business
Comments, DMs and enquiries handled
Monthly report you can actually understand
An overhead view of a content planning desk with a monthly calendar, camera and printed image cards
SOCIAL MEDIA MANAGEMENT Content · Publishing · Community

Why it matters

Your social account is checked before anyone contacts you.

A potential customer sees your ad, or hears about you from a friend, and does two things in order. They look at your Instagram or Snapchat. Then they decide whether to message you.

If the last post was eight months ago, or the grid is full of promotional graphics with no real content, that decision is made for you — and not in your favour. It does not matter how good your actual service is.

What consistent management changes

  • It looks like a real business. Regular publishing, replies to comments, and a coherent visual identity.
  • It reduces the questions you answer. Good content answers pricing, location, hours and process before someone has to ask.
  • It makes paid advertising work better. People who see an ad check the profile. An active profile lifts the conversion of the same ad budget.
  • It compounds. A year of consistent, useful content is an asset. A year of sporadic posting is a blank profile.

The monthly cycle

How a month actually works.

  1. 1

    Plan

    We draft the month's content calendar: themes, post types, offers, key dates including Saudi occasions and Ramadan planning. You approve it before anything is produced.

  2. 2

    Produce

    Copy in Arabic and English, design and edit the assets, and prepare captions with hashtags that are relevant rather than generic.

  3. 3

    Publish

    Scheduled at times that fit Saudi usage patterns, with the right format per platform — Reels, Stories, carousels, static posts.

  4. 4

    Engage and report

    Comments and DMs answered within agreed hours, enquiries passed to you, then a monthly report on what performed and what did not.

Content

What we publish.

Social content types and typical frequency
Content type Purpose Frequency guide
Product or service posts Direct selling. Necessary, but not the whole account. Regular, paced with your capacity to fulfil
Educational and how-to content Answers real customer questions and reduces enquiry friction. Weekly where possible
Behind the scenes Builds trust faster than any promotional graphic. Regularly — this is our highest-performing category for local businesses
Customer reviews and results Social proof, using real material your customers gave you. Whenever genuine material exists
Occasions and seasonal Ramadan, Eid, National Day, Founding Day and local occasions, handled appropriately. Around each occasion, planned in advance
Offers and announcements New services, price changes, opening hours, new branches. As they happen
Stories Daily presence, quick polls, availability, reposts of customer tags. Several times a week

Exact volumes are agreed in the scope, based on what you can support. Publishing more than you can service creates complaints rather than customers.

Scope

What the service includes.

Profile optimisation

The foundations, fixed once and maintained.

  • Bio and description in Arabic and English
  • Consistent handle and naming across platforms
  • Contact buttons, location and link configuration
  • Highlight and story structure

Content production

Copy and design for every post, in both languages where relevant.

  • Arabic and English captions
  • Arabic typography set properly
  • Post, carousel and story design
  • Short-form video editing from your footage

Publishing

Scheduled and monitored, at times that suit Saudi usage.

  • Calendar approved before the month starts
  • Scheduling and cross-posting
  • Format adapted per platform
  • Nothing posted without your approval

Community management

The work most agencies quietly skip.

  • Comment replies in the right tone and language
  • Direct message enquiry handling
  • Escalation of genuine complaints to you same day
  • Comment moderation and spam removal

Hashtag and reach work

Relevant, not stuffed. Generic hashtag walls do not help.

  • Arabic and English hashtag sets
  • Local and city-based tags
  • Occasion and campaign tags
  • Review and refinement monthly

Analytics and reporting

Numbers with an explanation attached.

  • Reach, engagement and follower movement
  • Best and worst performing content
  • Enquiry volume from social
  • Recommendations for the next month

Access

What we need from you.

To manage your accounts we need

Account access through a business or partner role We do not need your personal password, and you should not share it
A named person who can approve content Approval delays are the main cause of missed schedules
Your service list with current prices if you publish them So content does not contradict itself
Photographs and video of your business, products or team Real material you supply, plus any we direct
Your brand guidelines or logo files If they exist
Anything you never want published Restrictions, sensitivities, topics to avoid
A reasonable response time on enquiries Paid attention that reaches a slow inbox is wasted

Our Social Content & Engagement Standards

We craft impactful, authentic Arabic social content that resonates with Saudi audiences and builds lasting loyalty.

  • Localized Content Creation: Engaging Saudi dialect and tone tailored to your target demographic.
  • Visual Branding Consistency: Premium graphics, reels, and video hooks designed for mobile screens.
  • Active Community Engagement: Prompt response to direct messages and comments to nurture warm leads.
  • Advance Content Calendar: Structured scheduling and collaborative review so you stay in full control.

Every piece of content is approved by you before publishing.

Honest expectations

Social management is steady work, not a growth hack. Here is what it will and will not do.

  • Produce a guaranteed number of followers. Follower counts can be bought, which is exactly why they mean very little.
  • Guarantee viral reach or a specific engagement rate.
  • Compensate for a product or service problem — complaints will still arrive, and they will be public.
  • Generate sales without either paid distribution or enough organic reach, which takes time to build.
  • Replace paid advertising if your objective is acquiring new customers quickly.

What it does do reliably: make you look trustworthy to people who are already checking you, and give your paid advertising a better landing point.

Questions

Social media management FAQs.

Which platforms can you manage?

Instagram, Snapchat, TikTok, X, Facebook and LinkedIn. We generally recommend focusing on the two or three where your customers actually are rather than spreading thin across six half-maintained accounts — a neglected profile is worse than no profile.

Do you write in Arabic and English?

Yes, and the Arabic is written rather than translated. Saudi business Arabic has its own register, and captions that read like a direct translation of an English sentence are immediately noticeable to a Saudi audience.

Do you reply to messages on our behalf?

Yes, for standard enquiries — availability, location, hours, pricing if published, and how to proceed. Anything requiring a judgement call or a quotation is escalated to you the same day. We agree the limits in writing before starting.

How many posts per month?

It depends on your business and how much content you can support. A restaurant with daily changing dishes can sustain more than a law firm or a contractor. The volume is agreed in the scope, and we would rather commit to a number we can produce well than a larger one that arrives late.

Do you provide the photographs and video?

We design and edit, and we direct shoots. For a shoot at your premises we can arrange production as a separate scope. Mostly though, we shape what you already have — phone footage of a job, a dish, a delivery, a team — into content that performs. Authentic material consistently beats polished stock.

Can you manage the account while we keep posting too?

Yes, and it works well as long as there is one calendar. We agree who posts what and you get access to the plan, so you never post the same offer twice or contradict the scheduled content.

What happens if a comment is negative?

We never delete genuine criticism. We reply professionally, in the language it was written in, and escalate anything that needs your involvement the same day. A well-handled complaint in public is often more persuasive than ten positive reviews.

Social media management

Request a management proposal

Tell us which platforms you have, what you sell and who usually contacts you. We will propose a content scope and a monthly cycle.

Prefer to speak directly?

Reach us directly via WhatsApp or phone to discuss your project.

Call us

We usually reply within one working day.

WhatsApp Fastest route — tap to chat Phone +966 53 291 7178 Email info@webcraftsa.com
Working hours Sun–Thu · 9:00–18:00 (KSA)
Service area All regions of Saudi Arabia

Before you write

Have these ready and we can give you a clear answer in the first reply:

  • Your business and your city
  • Whether you hold a Commercial Registration (CR)
  • Whether a website or seller account already exists
  • The platform you are targeting, if any

Accounts dormant for months?

That is recoverable, but it is better to fix than to restart. Send us your handles and we will tell you what we would change first.

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